Lunch & Learn event sponsored by Sheehan Phinney.
What Matters Most? – Patent & Trademark Considerations for Start-Ups presented by IP Attorneys, Bill O'Sullivan and Brian Thomas.
This presentation will cover what matters most for start-ups in patents and trademarks. On the patent side, we will cover what kinds of things can be patented, strategic and timing considerations, the patent application process, ownership of patent rights, and the potential value of securing those rights. On the trademark side, we will cover choosing a mark, how to establish rights in and register that mark, the potential value of securing those rights, and proper use of trademark symbols.